This theoretical logo redesign meets the need for Muncie’s Aw Yeah Comics to speak to its growing audience and mature from its original identity.
Project
Identity Design
Business
Aw Yeah Comics
Year
Fall 2022
The shapes that create the letters mimic the construction of comics panels, and includes nods to different facets of graphic novels.
This logo pays homage to the thought and care that goes into creating comics, all beginning with the layout of the panels.
The identity design includes both a horizontal and vertical lockup, a combination of the logo and subhead.
Secondary
vertical identity
Logo Animation
Logo Clearspace
The shapes used for defining clearspace
from the actual design,
in order to retain the logo’s scalability.